Digital Marketing Manager - Mobile App
Errore
Visualizza: 102
Località: Ho Chi Minh Vietnam
Categoria: Altra Marketing / PR Amministrativo / Impiegato / Assistente
Numero di reclute: 1 người
Posizione: Trưởng nhóm
Stipendio: Tới 17 triệu
Esperienza: 3 năm
Sesso: Không yêu cầu
Descrizione del lavoro
• Doing research, analytics in order to understand user insights after fully understand the company’s product, from there also, conduct research to understand competitor and market insights
• Capture user needs to influence product roadmaps, business strategies, and user engagement models (Online channels and digital tools)
• Plan and run go-to-market (GTM) activities
• Managing SMS/Email/Push communications to users to drive more engagement and revenues from app.
• Campaign planning and end to end execution to ensure top notch results and high transactions.
• Planning communications including SMS/ Email & Push to keep the users engaged and better transactions.
• Plan and executing campaigns to boost the total user base and increase app downloads (CPI = Cost Per Install).
• Partnerships of user growth.
• Set up tests and provide reporting on adoption initiatives and testing outcomes
• Coordinate with internal teams and external vendors on the production of materials including: videos, graphic design, events, website content, social posts, and thought leadership.
Requisiti di lavoro
•At least 3 years of experience with internet, ecommerce experience, international or global scope, great product marketing experience or related experience, B2C preferred
• Experience developing product positioning and messaging, and building effective presentations to tell a compelling story
• Supported product adoption/usage through well-executed marketing and go-to-market activities
• Translated customer, market, industry, experience data, and site or app data into actionable insights
•Mobile appsexperience preferred
• Excellent verbal and written communication skills (English)
• Strong results-orientation combined with excellent judgment, problem-solving skills, and desire for continuous improvement.
Beneficio del lavoro
• Salary 17mills gross
• Start up and fun working environmentand people
• According to national labor law with social insurance, health insurance and fulltime contract (probation 2 months – 85% of total salary)
• Monthly team dinner/ activities and bonus
• Office snacks and drinks
• Newly rebuild office
• Vouchers and discountswith company’s partner services: studio for photos shooting, coffee shop, and beauty service
• Yearly company trip with fun and more fun
• Liberty to speak up our ideas and confident to show your skills with company’s support.
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