Digital Marketing Manager - Mobile App

CÔNG TY TNHH COO BUILDER

Ver: 103

Localização: Ho Chi Minh Vietnam

Categoria: Administrativo / Escriturário / Assistente Marketing / PR Outro

Número de recrutamento: 1 người

Posição: Trưởng nhóm

Salário: Tới 17 triệu

Experiência: 3 năm

Gênero: Không yêu cầu

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Descrição do emprego

• Doing research, analytics in order to understand user insights after fully understand the company’s product, from there also, conduct research to understand competitor and market insights

• Capture user needs to influence product roadmaps, business strategies, and user engagement models (Online channels and digital tools)

• Plan and run go-to-market (GTM) activities

• Managing SMS/Email/Push communications to users to drive more engagement and revenues from app.

• Campaign planning and end to end execution to ensure top notch results and high transactions.

• Planning communications including SMS/ Email & Push to keep the users engaged and better transactions.

• Plan and executing campaigns to boost the total user base and increase app downloads (CPI = Cost Per Install).

• Partnerships of user growth.

• Set up tests and provide reporting on adoption initiatives and testing outcomes

• Coordinate with internal teams and external vendors on the production of materials including: videos, graphic design, events, website content, social posts, and thought leadership.

Requisito de emprego

At least 3 years of experience with internet, ecommerce experience, international or global scope, great product marketing experience or related experience, B2C preferred

Experience developing product positioning and messaging, and building effective presentations to tell a compelling story

• Supported product adoption/usage through well-executed marketing and go-to-market activities

• Translated customer, market, industry, experience data, and site or app data into actionable insights

Mobile appsexperience preferred

• Excellent verbal and written communication skills (English)

• Strong results-orientation combined with excellent judgment, problem-solving skills, and desire for continuous improvement.

Benefício de emprego

• Salary 17mills gross

• Start up and fun working environmentand people

• According to national labor law with social insurance, health insurance and fulltime contract (probation 2 months – 85% of total salary)

• Monthly team dinner/ activities and bonus

• Office snacks and drinks

• Newly rebuild office

Vouchers and discountswith company’s partner services: studio for photos shooting, coffee shop, and beauty service

• Yearly company trip with fun and more fun

Liberty to speak up our ideas and confident to show your skills with company’s support.

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